Blue Shield of California members can now access the Blue Zones Challenge App, which guides users to adopt the lifestyle habits of people in blue zones— regions known for longer, healthier lives.
Blue Shield of California's Wellvolution platform includes programs for mental health, diabetes reversal, addiction and nutrition. Last month, the payer made the platform available to its Medi-Cal members, a process that took two years.
Closing cancer health equity gaps require medical breakthroughs made possible by new funding approaches.
"We realized that that the old way of doing things - which was identifying a single point solution and putting that out to members - wasn't going to work," said Bryce Williams, Blue Shield of California's vice president of lifestyle medicine.